Overview

For people working in internal communications, SharePoint comes up time and again as both an enabler and a potential block for achieving our goals. This full day workshop is aimed at mid- to senior-level communicators and focuses on how SharePoint can support your internal communication strategy and in turn the goals of your organisation. It takes a business-led rather than technology-led approach and covers:

• Key components of SharePoint
• Case studies of how SharePoint is used for communication, collaboration and employee engagement
• Blending corporate communications with user generated content
• The role of Internal Communications in governing, shaping and promoting SharePoint use
• How to build an effective working relationship with IT

During the Workshop, you will also work as a group to build an intranet using Sharepoint.

Case Study - Introducing SharePoint at the Commonwealth Bank of Australia

Hugh Coughlan is Web Production Manager at Commonwealth Bank of Australia (CBA) and has overall responsibility of the CBA intranet and its continuous improvement. Moving an organisation from one intranet platform to another takes a lot of time, effort and expertise. Hugh will provide a case study around the implementation of SharePoint and to the current state of this ongoing project at CBA, and explains how the web and communication teams are working together to produce an intranet that's more efficient and allows greater collaboration.

Who should attend

Communication managers and directors from organisations that are:

• Already using SharePoint for internal communications and want to get more out of it
• Planning to expand or re-launch their current SharePoint intranet
• Evaluating SharePoint as a potential intranet platform
• Seeking to address SharePoint sprawl and challenges of governance and content quality

Benefits of attending

The course will give you a non-technical overview of SharePoint's capabilities and a foundation for making it a more effective communications tool for your organisation.

Course outline

• What is SharePoint?
• SharePoint as a communication tool
• SharePoint as a collaboration tool
• SharePoint as a social platform
• SharePoint as a development platform
• SharePoint integration with Office


• Case Study - Guest Speaker with Q&A
• Hugh Coughlan – Web Production Manager – Commonwealth Bank of Australia (CBA)


• Common SharePoint challenges and misconceptions
• Wicked problems
• Managing business expectation
• Planning and governance
• Ownership


• SharePoint as a communications platform
• SharePoint tools, tips and tricks
• Managed communication
• User generated content
• Social networking
• Search
• Balancing global/business/local communication needs


• SharePoint Governance
• Why do you need governance
• Roles & responsibilities, (IT, Communications, Senior Leadership)
• Developing a governance strategy
• Implementing a governance strategy


• Why we need to be more social
• What problems are we solving with Social computing/networking
• How can we encourage social behaviour,
• How can SharePoint support this

About the trainer

With 10 years' experience working on Intranet's, Andrew recently left the position of Global Intranet Manager at Royal Dutch Shell to start Zevenseas Australia.

Andrew has extensive experience in Intranet strategy, governance and standards for large global organisations.

More recently, Andrew has been focusing on the use of SharePoint in the enterprise. His experience includes rolling out 140k My Site's to Shell employees and implementing an enterprise blogging and video sharing platform for Shell.

Andrew's focus is how businesses can get greatest return on investment using SharePoint and other enterprise applications.

Registration information

Pricing

Melcrum Members: $995 + GST per person

Non-members: $1095 + GST per person

To be a Melcrum member you must be a subscriber to Strategic Communication Management or a member of the Internal Comms Hub.

3 Easy ways to register:

1. Register online using the links at the top of this page
2. Call us on +61 (0)2 9222 2810
3. Email us at infoaustralia@melcrum.com