What attendees in the UK have to say about the course
Interview with Sarina Bogdanov from Visa Europe
Social Media Workshop -21 June 2007
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Melcrum Workshops are fully interactive with group discussions, Q&A sessions, presentations form a workshop leader and detailed case studies. This learning environment will give you plenty of opportunities to bring your own challenges to the table and get answers to your questions.
Packed into two days, the course will include case studies from leading global businesses about experience with social media. You'll see the latest trends and statistics, including views on how to measure ROI, and you'll be offered hands-on experience in creating podcasts, visiting Second Life and uploading films to YouTube.
The two-day course contains exercises and case studies, includes videos, plenty of online examples, and exercises throughout. You will leave the course with a first draft strategy for your business.
The Social Media Workshop for Communicators is backed by Melcrum’s extensive research into Social Media adoption and market trends from the new report “How to use social media to engage employees”.
What attendees in the UK have to say about the course
Social Media Workshop -21 June 2007
How this workshop will benefit your organisation
- Go back with the tools to show your team how to influence business performance and communication through social media tools
- Maximum impact with minimal time out of the office
- Nothing academic - all content is based on research with best practice organisations and proven techniques
How the Social Media Workshop will benefit you
- Improve your communication strategy by integrating new technologies
- Get the social media mix right for your company – Blogs? Podcasts? Social Networking?
- Discover how exactly to implement these tools and get them up and running in your organisation
- Learn how social media has already worked (or not worked!) for other companies
- Get real, practical training and ideas you can apply directly to your organisation
- Network with other communicators who are facing the same challenges as you, find out what they’re doing and learn from their experiences
- Return to the office and make a difference!
Who should take part?
Professionals in the following functions:
- Corporate Communications
- Internal Communications
- PR
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