Using new technology to build engagement and collaboration

 

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Day One

09:10 - 10:10
The role of social media in IBM’s drive for global integration
Michael Kiess, Manager of Communications, IBM Development & Research

 

10:40 - 12:40
How to create a social software ecosystem inside the firewall
Lee Bryant, Co-founder, Headshift

Read Lee Bryant's input from his session

 

14:00 - 14:50
Harnessing the power of web 2.0: Making social media part of your comms strategy
Mandy Thatcher, Head of Content, Melcrum

 

14:50 - 15:50
Discovering the power of podcasting at Alcatel-Lucent
Pascal Roobrouck, Imagineer, Alcatel-Lucent University

 

16:10 - 17:00
How Nokia uses wikis to streamline information sharing between employees
Stephen Johnston, Senior Manager Corporate Strategy, Nokia

 

Day Two

09:10 - 10:10
How social media builds conversation and engagement at Microsoft
Kris Hoet, Marketing Manager, EMEA Consumer Marketing, Microsoft Online Services Group

 

10:40 - 12:40
Employee blogs and networks: How to encourage participation and feedback
David Ferrabee, Managing Director, Change and Internal Communications, Hill & Knowlton

 

14:00 - 14:50
Roundtable discussions
Phil Erwood's roundtable

 

14:50 - 15:50
Using TV to build engagement between leaders and employees at GlaxoSmithKline
Stephen Paul, Director of Web Broadcasting & Design, GlaxoSmithKline

 

16:10 - 17:10
Introducing social media at Deutsche Bank
Phil Erwood, VP, Video and Social Media Projects, Deutsche Bank