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Order Strategic Communication Management for only $220
Strategic Communication Management
Strategic Communication Management is
the world's number one subscription publication for communicators.
In every issue you'll find innovative ideas from the world's
leading organizations. SCM is different because it's
written by practitioners for practitioners. No pitches, just
practical independent advice to help you do your job.
"Helpful case studies. The best resource I have come accross for professional communicators "
Stuart Foulds, Senior Communication Specialist, McKinsey
Why
subscribe?
Strategic Communication Management is guaranteed to help you get better results
from your communication programs. You'll get proven ideas
road-tested by fellow practitioners at Fortune 1000
organizations.
Every issue of Strategic Communication Management is
packed with hard information - facts, metrics, data, statistics,
results, and business strategies that spell out the opportunities,
red flag the risks, and provide practical, real-world experience
so you don't ever have to make a key decision in a vacuum again.
What Strategic Communication Management gives you:
- Everything you need to stay up-to-date with the latest
research and ideas
- Access to a subscriber-only discussion forum where you can
post questions, share insight and get answers from experts
- Exclusive findings of regular research with our subscribers
- Access to the largest archive of corporate communication
case studies (electronic subscribers only)
Reading Strategic Communication Management enables you to:
- Identify the road-blocks to effective communication and how
to overcome them
- Create a communication strategy from scratch
- Prove your value to the organization and secure extra resources
- Build your skills and get better results from your programs
- Stay up-to-date with what's working for your peers
DON'T FORGET!
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CLICK HERE TO LISTEN TO THE PODCAST
Recent articles include:
- Lessons learned about change at Sun Microsystems
- Transforming internal communication at Ericsson
- Creating a versatile toolkit to support managers
- Managing communication and reducing overload at Microsoft
- Shifting the role of communicator to leaders and managers at PHSA
Strategic Communication Management covers topics such as:
- Developing and improving your intranet on a budget
- Communicating through changes in leadership
- Using communication to engage employees
- Improving your employees' communication skills
- Managing the communication function
- Critical successes factors for global virtual teams
- Communicating during major change
- Developing an employee consultation process
- Introducing centralization in a global IC function
- What the future holds for corporate communicators
- Measuring the impact of your communication
- The impact of new technologies on internal communication
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