Communicating during
economic downturn

Sharing bad news and maintaining morale during tough times

The weakening economy and its impact on the workforce create many challenges for communicators. You’re likely to spend more time putting out fires than developing longer-term strategies. Poor communication and low employee morale can lead to unforeseen attrition and decreased productivity.

This special report will help you navigate these situations associated with economic downturns while adding substantial value to your organization. It takes you through the core scenarios you’re liable to face during tough times like recession, layoffs, acquisition or other major organizational change and provides suggestions and solutions to overcome them.

Order your copy now to discover:

• 7 practical tips for managing gossip and rumors during a downturn
• Best practices for communicating layoffs, restructurings and downsizing
• A step-by-step plan for re-engaging the organization after layoffs and restructuring
• 3 steps for communicating and engaging employees in a cost-management program
• The key roles leaders play in personalized communication and 3 steps to prepare managers for discussing change.

Communicating during an economic downturn also contains tools, tables and proven case-study scenarios to fully prepare you for the challenges ahead.

This Special Report, delivered to you as a PDF, is the ultimate guide to a communicator’s role in employee engagement during a recession.

ORDER NOW AT OUR LAUNCH SPECIAL PRICE
Buy online:
UK: £49 (+ VAT) | US: $99
EUR: €69 (+ VAT) | AUS:$109 (+ GST)

Order by phone:
(UK/Eur) +44 (0)20 8600 4670
(US) +1 (312) 379 6500
(AUS) +61 2 8249 8352

Email customerservice@melcrum.com

About the author of the report:

Aniko Czinege is a leading organizational change and internal communications specialist with 20 years of experience working with global corporations. Before setting up Workwise Communication, she was global internal communications director at GE Healthcare (previously Amersham Biosciences).

Written by :

Aniko Czinege,
CEO, Workwise Communication