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Melcrum Two-Day Conference
Intranet 2.0 Forum



Transform your intranet into the value-adding communication tool it was always meant to be

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Intranet 2.0 Forum

SPECIAL OFFER!

Join the Internal Comms Hub and save up to £410!
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2-day conference: Wednesday 25th & Thursday 26th June 2008
The New Connaught Rooms, Covent Garden, London, UK

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Event Agenda

Day OneDay Two


Day One


Wednesday 25th June, 2008


08:30 - 09:00

Registration over tea and coffee

09:00 - 09:10

Welcome and opening remarks

09:10 - 10:00

Keynote: What web 2.0 means for your intranet: The hype, the reality and future trends
 
Jane McConnell


To set the scene and get behind the web 2.0 hype, this opening session will identify trends and share feedback from the latest Global Intranet Strategies Survey conducted by NetStrategy/JMC, involving 187 organisations around the world. Hear about:

  • Where organisations are right now in their use of 2.0 tools and technologies internally
  • Web 2.0 strategy – regulation, integration and senior management involvement
  • Barriers – what’s holding organisations back?
  • The role of the communication team in adding value via the intranet
  • Pushing the limits of enterprise communication and collaboration – what’s next?


Jane McConnell, Principal, Net Strategy


10:00 - 10:50

Building enterprise networks and connecting skilled employees

Philippe Borremans


This session will explore the intranet’s potential to connect the right people with the right skills by functioning as a virtual link between employees, management and project teams. You’ll learn more about:

  • User-generated content – chaos or enlightenment?
  • Facebook for the enterprise – a waste of time or valuable insight?
  • Corporate organisation charts versus social networks
  • Skills versus titles and the changing role of management
  • Tagging and the wisdom of crowds



Philippe Borremans, Managing Director, Blackline


10:50 - 11:10

Morning refreshments

11:10 - 12:00

How TNT uses social media to activate the employee community

Job van Harmelen


Over the last six years, TNT has used various social media tools to facilitate ongoing dialogue within and between various communities in the organisation. Attend this session and find out:

  • Why a global company needs social media
  • How to address barriers to the successful roll-out of social media internally
  • How social media can boost transparency
  • How to activate a community and get employees to participate online
  • How social media has engaged TNT employees in the “Planet Me” initiative


 
Job van Harmelen, Senior Communication Manager Group Communications, TNT


12:00 - 12:50

Reaping the benefits of clear intranet governance at SAP

Jürgen Zimmermann


Web 2.0 applications are becoming essential components of global
intranets, but a good governance model still counts. Find out how SAP
benefited by deploying a clear governance model for an intranet serving 45,000 employees. This session will cover:

  • Information overload: the bad old times
  • How the global governance model functions for the SAP Corporate Portal
  • How to deal with knowledge platforms that “need no governance”
  • How good governance leads to an improved user experience
  • How to deliver the right content to the right people
  • Cost savings from good governance


 
Jürgen Zimmermann, Head of Communications Web Team And Corporate Portal Lead, SAP AG


12:50 - 14:00

Lunch

14:00 - 14:50

Using the intranet to reach field workers and front-line employees at BA

Tony Breadmore


Over the past two years, BA has used its intranet to roll out self-serve and live communication platforms to a front-line workforce who can often only access these facilities during downtime or outside of normal working hours. Find out what BA has learned through:

  • Using community forums to promote involvement and business understanding among customer-service employees
  • Driving collaboration across 31,000 operational and customerservice staff
  • Meeting the logistical challenges of providing web access to fieldbased workforces


 
Tony Breadmore,Communications Manager Employee Self Service Programme, British Airways


14:50 - 15:40

Evaluating SharePoint 2007 for Intranet 2.0 applications
 
Martin White


Many organisations are evaluating the benefits and issues around using Microsoft Office SharePoint Server 2007 for a wide range of information management applications. This presentation will consider the use of SharePoint 2007 in delivering Intranet 2.0 applications in a non-technical approach. It will cover:

  • An introduction to SharePoint 2007 features
  • Supporting Intranet 2.0 applications
  • Managing SharePoint 2007 development
  • Migration from SharePoint 2003
  • Role of IT and business teams
  • Critical success factors


 
Martin White, Managing Director, Intranet Focus


15:40 - 16:00

Afternoon refreshments

16:00 - 16:50

Transforming the intranet into an engagement tool at Knight Frank LLP


Paul Middleton


Intranets shouldn’t be graveyards where endless documents are stored. They should live and breathe, become the lifeblood of the organisation and ultimately drive engagement. Hear how Yellow Communications helped property company Knight Frank embody the company’s pioneering spirit in a new global intranet, appropriately called “Life”. This session will cover:

  • Understanding the benefits and challenges of SharePoint
  • Selling the need for a compelling look and feel
  • Creating a new identity for the intranet
  • Content creation and management
  • Measuring the intranet's impact in the business



 
Paul Middleton, Managing Director, Yellow! Communications
Faye Callaghan,Internal Communications Manager, Knight Frank LLP


16:50 - 17:00

Closing remarks from the Chair followed by Evening Drinks & Networking Reception

Top of page


Global Partners:

Involve
 
The Fifth Business



For more information about sponsorship opportunities, please contact Frankie Hannigan by e-mail or on
+44 (0)208 600 4670

Annual Partners:

The Edge Picture Company logo
 
Yellow logo
 
Jack Morton




 

Sponsors:

Intranet Dashboard

Plasmanet
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