New research from Roffey Park’s The Management Agenda 2008 – an annual survey of UK managers revealing current trends and issues – suggests that employee engagement is running high, but mainly for those at the top of the organisation. So, how can this engagement be transferred to the rest of the workforce? This session will look at the latest research from Roffey Park, and reflect on changes over the last 11 years since the study was launched, to better understand:

• The balance between morale, stress and engagement
• Different organisational perspectives – why things look and feel different from the top
• What can be triggered by “aha moments” or “moments of enlightenment”

Representatives from Melcrum, Roffey Park and Edelman discuss the implications of recent research into employee engagement, and the implications for those tasked with developing and executing engagement strategies for their organisations. This session will provide an opportunity for delegates to join the discussion on how best to tackle engagement in 2008 and beyond.

Jo Hennessy, Director of Research, Roffey Park
David Brain, President and Managing Director, Edelman Europe
Victoria Mellor, CEO, Melcrum

As part of the American Express Talent Strategy in 2007, the company shifted from measuring employee satisfaction to measuring employee engagement. Find out how and why this shift happened and learn:

• How employee engagement is defined at American Express
• How the company links leadership and engagement
• How to identify the key drivers of employee engagement and key business outcomes

 
Angie M Brayshaw, Director AET Employee Engagement, American Express

The battleground for business over the next decade is people power. Involvement stimulates unprecedented levels of cultural change, empowerment, energy and emotion. Brand promises delivered. Values lived. Priorities owned. This session will demonstrate:

• How communications can promote involvement to drive behaviour change and resolve critical business issues.
• How active face-to-face employee engagement can mobilise your people.
• The principles and ideas that have helped INVOLVE generate true employee involvement for leading organisations like AXA

 
Jeremy Starling, Managing Director, INVOLVE

With numerous award-winning Hotels, Hyatt is present in over 43 countries and has become one of the world’s most recognised and respected brands in its sector.

Yet with fierce competition for talent in the hospitality industry – to attract and retain the best people Hyatt recognises the importance of creating a differentiated employee experience and unique culture founded on its distinct values.

Through a well-established employee engagement programme, Hyatt has achieved enviable levels of passion and commitment across its 30,000 colleagues.

In their session Alain and Ben will share insights and practical tips for using a long-term employee engagement programme to take an organisation’s culture, brand and performance to the next level.

 
Alain Schauder, VP Human Resources (EAME)
Hyatt International

Ben Hubbard, Regional Director (EMEA)
Hay Group Insight

Recognising that the drivers of engagement are varied and unlikely to be influenced by one-off initiatives, Sony Europe has taking a more holistic approach to getting employees on board and committed to the business strategy. This case-study presentation will examine the suite of engagement activities currently in action at Sony. You’ll hear about:

• How Sony is engaging its employees through communication, leadership development and culture change
• How to re-energise your organisation to create higher engagement and performance
• How Sony translates business strategy for all employees
• How the company is tracking results

 
Jane Sparrow, Head of Employee Communication & Engagement, Sony Europe

Hear how O2 deployed the engagement technique of Appreciative Inquiry to involve its employees in a cultural change programme and deliver a better customer experience. Learn more about:

• How to use both formal and informal Appreciative Inquiry methodologies
• Creating the right environment for constructive and meaningful dialogue
• How this approach can have a positive impact on the customer experience

Jo Macbeth, Experience O2 Manager, O2
Caryn Vanstone, Business Director, Ashridge Consulting

The Wholesale & International Banking Division of Lloyds TSB Group share the successful approach used to engage its people and build an organisation of brand ambassadors. You’ll hear about:

• Developing an effective engagement framework
• The importance of using front-line managers to drive advocacy and engagement within an organisation
• Getting managers to demonstrate desired values and behaviours on a consistent basis

David Littlechild, Head of Employee Engagement, Lloyds TSB
Peter Snowdon, Head of Management Information and Staff Offers, Lloyds TSB