Pre-summit Workshops
Workshop One
9:00 - 12:30
Making change work - how to plan, implement and sustain a change communication programme
Businesses have to constantly evolve and change to survive, thrive and remain relevant to customers. This is particularly true in an uncertain global economy. But survival is ultimately dependent on employees and their ability and capacity to adapt their behaviour and support the new strategy or business direction. Which is why the ability to manage change communication effectively has never been a more important competency for communication professionals to develop.
This workshop will focus on how to develop an internal communication strategy to support organisational change.
You will gain insight into the relevance and importance of managing change in organisations today, the impact it has on employee morale, the work environment and business performance - and how communication can help tackle these issues.
Through a practical learning approach you will gain knowledge of how to:
- Analyse stakeholder needs during any kind of organisational change
- Identify the barriers to, and enablers of, change
- Harness existing structures and systems to deliver change communication
- Plan, develop and deliver effective change communication interventions
Attend this workshop and learn how to apply these techniques within your own organisation, and support both leaders and employees through any business transition.
Sian Dennis
Chief Executive
Litha-Lethu Consulting, South Africa
The change solution
Workshop Two
13:30 - 17:00
Working with leaders and managers to drive employee engagement
Effective leadership communication and engagement is essential to create an environment that will enhance productivity and performance. But while there's no doubt that most business leaders and managers are experts at shaping the best strategy for their organisation, many don't have the necessary communication skills to develop a climate and culture where employees feel valued and are willing to perform at their best.
In this workshop you'll learn how you can coach, assist and convince leaders and managers that good communication is key to maximising their essential role in driving employee engagement. Your workshop leader, Darren Briggs, has extensive experience working with leaders at the highest level in organisations such as British Airways, Microsoft, Nike, Pepsico and Vodafone.
Attend this workshop and learn how you can help managers at all levels deliver their messages in ways that play to their natural strengths as communicators. The format of the workshop will be interactive and participative, encouraging delegates to interact and learn by doing.
Key areas to be covered include:
- Building the case for effective communication from managers and leaders
- The role of the communication professional in supporting and enabling good leadership communication
- How to develop a strategic plan for leadership and management communication
- How to encourage leadership visibility and dialogue with employees
- How to assess effectiveness and share feedback that leads to action
Darren Briggs
Director
Flametree Communication