MacLeod and Clarke take centre stage at the 10th Annual Strategic Communication Management Summit and unveil their next steps to improve the UK business landscape with a government-backed Employee Engagement Taskforce
LONDON, September 5, 2011
Following the findings of their 2009 report to government, "Engaging for Success" which revealed the forcibly strong correlation between employee engagement and business outcomes, in March 2011, David MacLeod and Nita Clarke launched the government-backed Employee Engagement Taskforce.
In light of this launch, the question now being asked is, "What role does internal communication play in sustaining the theme of employee engagement on the corporate agenda, ensuring it remains a priority whilst delivering against the commercial demands of the business?".
MacLeod and Clarke will address this question in a keynote session on day one of the 10th Annual Strategic Communication Management Summit in London. They’ll be joined by senior comms representatives from leading organisations including eBay Europe, first direct, Harrods, Unilever, Nationwide Building Society, AkzoNobel, MS SharePoint, Yammer Inc, the Intranet Benchmarking Forum and NHS Blood and Transplant.
Keynote speakers on day two are Nalin Miglani, chief HR & communication officer and Philippa Brown, employee communication manager at Tata Global Beverages, who will share how they successfully used a period of change to develop a unique world-class corporate culture that’s driving solid business results.
Says Rebecca Richmond, global research & content director at Melcrum and Summit chair, "We wanted to make this 10th Anniversary Summit our best yet, and when I look at the line up of speakers that will join us over the two days, as well as the very current need to define and champion the role of IC in a business context going forward, I think that we've achieved that. I'm really excited to be chairing the event, but even more so to learn from the people who will be sharing their thoughts, experiences and best practice".
The Strategic Communication Management Summit takes place at the Jumeirah Carlton Tower in London on 12-13 October 2011. The SCM awards dinner is on the evening of the 12 October and will formally recognise and reward the work of the highest performing internal communicators. Shortlisted entries can be viewed at: www.melcrum.com/scmsummit_2011/awards.html#SHORTLIST.
The full programme and Summit brochure is available at: www.melcrum.com/scmsummit/agenda.html.
Pricing and booking options are available at: www.melcrum.com/scmsummit/book.html.
About Melcrum
Melcrum, a privately held research and training business, is the leading authority on best practice, emerging trends and strategy in internal communication.
Melcrum advises internal communication leaders at 69% of the Global Fortune 100 largest organisations and 84% of the FTSE 100. Through independent research and executive education, Melcrum helps internal communicators achieve the rewards and recognition they deserve.
With global networks and offices in the UK, US and Australia, Melcrum researchers and editors spend their time meeting and talking to practitioners to find out where the best work gets done. Melcrum makes these tools, techniques, and case studies available to its members through publications, research, events, forums and websites.
For more information visit www.melcrum.com or contact:
Victoria Mellor, Group CEO, Melcrum
T: +44 (0)20 7357 8888
E: victoria.mellor@melcrum.com
