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mandy.thatcher@melcrum.comMarch 19, 2008
Dear Source Reader
With almost daily media updates on the USA's slide into recession, fears of the credit crunch biting into UK and Europe economies are justified. But to what cost for communicators?
A new audio file on the Internal Comms Hub discusses just that. Listen to Watson Wyatt’s global intranet and portal practice leader, Michael Rudnick, explaining how comms teams can use their knowledge of social media tools and engagement techniques to the best effect during economic downturn. You also have the opportunity to hear more from Michael at Melcrum's forthcoming Intranet 2.0 Forum in Florida in May.
Blogs can help staff when the going gets tough
The Hub recently interviewed Paula Cassin, director at communications company, Cut Through Communications, about how blogging can help employees deal with crisis and major change. She says it prevents the "risk of rumors growing without any reality checks". read more
See you next week!
P.S. Join the Hub to attend our upcoming webinar on Linking Communication,
Engagement and Performance Improvement: Three Perspectives and a ConAgra Foods Case Study - for FREE! .
During times of economic downturn, how can companies use their social media tools to best effect?
The Internal Comms Hub, March 17, 2008
Listen to Watson Wyatt’s global intranet and portal practice leader,
Michael Rudnick, share, among other things, his insights into how social
media tools can help businesses during the looming economic downturn.
Graduates question low-tech communications
The Internal Comms Hub, March 18, 2008
New independent research reveals that recently recruited graduates are disappointed to find a lack of innovative communication technologies, such as instant messaging and webcams, to support them at work.
Authenticity is a must for corporations
The Internal Comms Hub, March 18, 2008
So says a new report from the Arthur W. Page Society.
The next frontier in employee communication
The Internal Comms Hub, March 18, 2008
"Social media has begun to improve companies’ ability to enhance employee communication,” say experts at global consulting firm, Watson Wyatt Worldwide.
A passion for change
The Melcrum Blog, March 18, 2008
Some reflections on Melcrum's Change Communication Conference held last week in London.
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