Melcrum  
Melcrum's Source for Communicators - Global research and training for communicators.
Connect with Melcrum online
-------------

Free Subscriber

Upgrade to Premium

------------
-------------

Editor's Choice

How to help leaders be credible in incredible times

A checklist for communicating leaders' decisions

Audio Guide: Defining, delivering and demonstrating value as a function

How Deloitte's video competition engages internal and external audiences

------------
Connect with Melcrum online
-------------
Twitter

Twitter

LinkedIn

LinkedIn

------------
Calendar

November 2009

Thursday 12th
Melcrum member-exclusive event
Birmingham, UK

 

February 2010

Helping managers be better communicators
Sandton, Johannesburg

 

Effectively managing change communication
Sandton, Johannesburg

 

Tuesday 9th - Wednesday 10th
Social Media Conference
London, UK

-------------

Quick Poll

Thinking about your own organization, how clear is the business case for social media?

 
Very clear – there is visible return on investment
 
Clear – there are positive results
 
Unclear – I’m unsure what the business value is
 
Very unclear – I can’t see any business value
 
I don’t know
Having trouble? Click here.
------------
-------------

Jobs of the week

Internal Communications Manager, TUI UK & Ireland, London

Apply Now

 

Public Affairs Manager, VMA Selection,
London, UK

Apply Now

 

------------
-------------

About Melcrum

Melcrum is a research and training business, expert in all aspects of internal communication.

Visit melcrum.com

------------

It's tough at the top: three new leadership communication resources

November 10th, 2009 By Kelly Dyer, Editor
kelly.dyer@melcrum.com

Throughout the past year, senior leaders have been at the helm steering organizations through the stormy waters of recession.

Tough talks have been held and difficult decisions made, but how do employees perceive their CEO as a result? And have you been instrumental in helping leaders maintain or develop their credibility?

In a new article on the Internal Comms Hub, Tony Simons and Liz Guthridge look at ways you can help your CEO to stay credible in incredible times.

We also hear from the head of communications at a major banking group offering her advice for working with leaders to help them keep morale high among employees when times are tough.

And finally, is a big announcement about to come from the top? Use this 7-point checklist to make sure it's communicated in the right way.

Enjoy!

Until next time,

Kelly Dyer

P.S. The upcoming UK member event in Birmingham this Thursday will focus on effective leadership communication. Why not join and come along? Hear from leading practitioners and network with your peers - reserve your place today!

Latest News

image How to help your leaders be credible in incredible times
Tony Simons and Liz Guthridge, the Internal Comms Hub
What communication professionals need to consider when helping leaders steer their organizations out of troubled waters.
Read more...
image A checklist for communicating leaders' decisions
Kevin Eikenberry, the Internal Comms Hub
Seven questions that need to be answered before communicating a decision from the top.
Read more...
image Audio Guide: Defining, delivering and demonstrating value as a function
Bill Quirke, the Internal Comms Hub
In this audio guide, Bill Quirke, managing director of Synopsis and the Hub's strategy and planning resident expert explores how you can get closer to making the internal communication function an indespensible part of the business.
Read more...
image How Deloitte's video competition engages internal and external audiences
Brian Fugere, the Internal Comms Hub
How Deloitte inspired its employees using a video competition to create a brand-awareness campaign that resonated with internal and external audiences.
Read more...
Back to top
Melcrum

Melcrum Publishing Ltd, The Glassmills, 322b King Street, London, W6 0AX, UK
Melcrum Publishing Ltd, 1108 K St., NW, Third Floor, Washington DC 20005, USA
Melcrum Publishing Ltd, Level 12, 95 Pitt Street, Sydney, NSW, 2000, Australia

Copyright Melcrum Publishing Limited 2009.

If you have been forwarded this email and want to subscribe visit www.melcrum.com/services/topic_alerts/index.shtml
To unsubscribe please click here